Pinterest

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It is a commonly misunderstood fact that Pinterest is not categorized under the umbrella of social networks. It’s more like a search engine similar to Google. Its purpose is to allow users to visually explore and discover content by scrolling through images. It’s also worth noting that Pinterest provides the option to view the source of the content.

For businesses, utilizing Pinterest’s media services and integrations can significantly increase brand recognition and gain constant traffic. Upgrading to a premium account provides even more advertising features and functions. If you’re interested in a creative marketing agency based in Seattle, please don’t hesitate to contact us.

WHAT MAKES PINTEREST VALUABLE FOR BUSINESSES?

There are several reasons why Pinterest is a helpful tool for businesses. Firstly, it’s not just a social network but a visual search engine allowing users to discover content through images. This platform enables companies to showcase their products or services highly effectively and visually appealingly.
Additionally, Pinterest offers media services and integrations to help businesses increase brand recognition and attract more traffic to their website. Upgrading to a premium account can unlock even more features and functions for advertising purposes.
In short, utilizing Pinterest for business can be a smart strategy for companies looking to boost their online presence and attract more customers.

HERE ARE SOME STATISTICS RELATED TO PINTEREST:

  • The platform serves a monthly audience of 250 million people;
  • 98% of Pinterest users report purchasing a new product using the platform;
  • 93% of users utilize Pinterest for shopping planning and searching.

These numbers illustrate the significant impact of Pinterest on businesses and its potential reach to consumers. Companies can confidently utilize Pinterest as a marketing tool to boost their customer base and sales figures. It is wise to consider the platform’s significant and enthusiastic user community.

BENEFITS OF SOCIAL MEDIA FOR BUSINESSES:

01
Increased Brand Awareness: By creating a popular pinboard on a platform like Pinterest, businesses can improve their search engine visibility and boost brand awareness among potential customers.

02
Backlinks for SEO: Backlinks are links that lead to a business’s website from other online resources. Including these links can boost a website’s search engine rankings, making it more accessible to potential customers.

03
Collaboration and Promotion: Collaborating with bloggers or influencers to create group boards on Pinterest is incredibly effective for promoting a business’s products or services. This collaboration can potentially result in substantial exposure and growth of the customer base. The influencer’s followers are sure to discover the business through this partnership and become loyal customers. It is a proven strategy that must be addressed by any company looking to succeed in today’s market.

Types of Pinterest accounts:

1
Personal accounts

  • Can be converted to business accounts;
  • Can close individual boards from other users.

2
Business accounts

  • Access to statistics and advertising;
  • Verified company page;
  • Pinterest analytics (service analytics);
  • Detailed pins (product availability, price, store location on the map).

Pinterest for Business has search engine-like principles that index and rank posts, making it advantageous for users. The age and activity of the account directly affect its online promotion, and the long moderation process (up to 36 hours) can also impact performance.

Pinterest’s organic traffic makes it an excellent platform for businesses to expand their reach and attract potential customers through network queries. Verified advertising pages and detailed pins showcasing product availability, location, and logistics can further enhance a business’s presence on the platform.

Discover the secrets to earning money through social networks:

Define your target audience:

  • Determine who your ideal customer is;
  • Consider their demographics, interests, and behaviors.


Choose relevant hashtags:

  • Research popular and trending hashtags in your industry;
  • Combining general and specific hashtags in your posts is essential to maximize your reach.


Publish quality expert content:

  • Create captivating and educational content that aligns seamlessly with your brand;
  • Showcase your expertise and provide valuable insights to your audience.


Attract subscribers and convert them into customers:

  • Encouraging users to follow and interact with your page is a surefire way to boost engagement;
  • Utilize lead magnets and email marketing to nurture leads and convert them into paying customers.


Run targeted ads aimed at your audience:

  • Maximize the efficiency of your audience targeting by harnessing the power of social media advertising;
  • Maximize your ROI by setting a budget and optimizing your ads.

Metamarketing: Your Partner for Successful Pinterest Integration

For businesses aiming to grow their online presence and reach out to potential customers, Pinterest can be a helpful tool. Companies can make the most of their Pinterest account by defining the target audience, choosing relevant hashtags, publishing quality expert content, attracting subscribers, and running targeted ads. Having a solid strategy and knowing the platform well would be the best to succeed here.

Our Metamarketing agency specializes in helping businesses implement effective strategies on social media platforms like Pinterest. We are experts in social media marketing and will optimize your Pinterest account to align with your business goals. Trust us to craft a personalized plan that will meet your specific needs. By working with us, you can access industry insights, customized guidance, and a team of experts dedicated to your success on Pinterest.

Customer Review

MetaMaketing team worked quickly and efficiently, asked good questions, and worked to find solutions to problems independently for the good of the project. Very communicative and prompt with responses.

Jeff Curry

Seattle, WA

Working with MetaMarketing was wonderful. They are very professional in their approach but had a personal touch in working with me. Nothing was ever too hard for them and I feel they went well beyond what they were meant to do.   They are very experienced and have a thorough understanding in PPC and SEO. As a result, they offered advice and made suggestions that would only improve the quality and workings of the website. This was greatly appreciated.  I’d definitely recommend and use MetaMarketing again. Thank you so much!”

Katie Decker

Seattle, WA

MetaMarketing is an awesome  developer and . They are  patient, knowledgeable, reliable and have great ideas. I was overwhelmed by too many choices. They created a few squarespace prototypes for me as we went along, and showed me how to try things myself to further narrow down what looked good to me. Once the look and text was all complete, they wrapped up back end things I had no idea needed doing (picture sizes, analytics configuration, etc), and thereby making it all technically complete as well, in addition to the look and feel. Now on to growing my business with a state-of-the art internet presence! Thank you!.

Mike Brewer

Seattle, WA

Konstantyn and his team have a very broad skill set and quickly grasp what is needed and don’t hesitate to offer valuable advice. He was always responsive and willing to chase any issue thrown his way. Looking forward to working with Konstantyn and his team in the future.

Jason Arens

Portland, OR

MetaMarketing is an amazing developer! I was extremely impressed with the quality of work, great communication, and fast paced completion of the project. They were always open to feedback, adapted to small changes, and offered great ideas to make the finished project even better. I definitely will be using them in my next project!

Pete Arneson

Seattle, WA

MetaMarketing was amazing to work with! They helped us with the design of our new logo, social media icon and our new website, which included adding new pages and working within the constraints of WordPress. They gave us multiple logo options to choose from, responded very quickly to all of our requests and worked hard to make sure I was satisfied with the final result!

Cam Willis

Los-Angeles, CA

Amazing contractor. Speed and quality of work is something else, looking forward to our next visit already. Thank you for your hard work”

Christian Raguse

Los-Angeles, CA

MetaMarketing was very responsive and patient, listening to all my ideas and concerns during our website overhaul and they completed his work much before schedule. All through they were very professional and communicated everything they were doing. I will highly recommend them!

Cole Drexler

Los-Angeles, CA

MetaMarketing was a pleasure to work with. They listened to our design needs, offered their own ideas, and were easy to collaborate with. We are very happy with the final product and would certainly work with them again.

Jaron Stadler

San-Francisco, CA

MetaMarketing is a great developer to work with.. experienced and intelligent, communicates clearly, very precisely and makes great recommendations. Very technical and experienced engineers and problem solvers. Can make process recommendations and is very proficient at understanding all inventory and warehouse processes. I highly recommend them.

Jenn Schwager

Austin, TX

The job was completed as per specification, on time and without any issues. The team communicated effectively and I would recommend their team to anybody that requires a competent trusting team of developers and marketers.

Mike Lagi

Houston, TX

Excellent facebook marketers, very knowledgeable, great communication skills and always responsive. They made the project ahead of schedule and under budget. We’ll work with them again. We have recommended MetaMarketing to all our business partners.

Amil Reddy

New York

Thanks MetaMarketing, it was an absolute pleasure working with you. I am thrilled with the speed and quality of the work. Everything worked perfectly the first time and it was not a simple job with thousands of different postcode ranges and the associated automation.   Looking forward to working with you again very soon!

Kirsty Muir

Santa Fe, NM

They have done a stellar job. Definitely a designer to recommend a pleasure to work with, great communication. Always trying to be helpful, accessible and coming with great recommendations. I’ve been through a few designers, but he’s my go-to guy now if I need something done. Love their work.

Jay Rawe

Denver, CO

They are absolutely amazing given their skills as well as their attitude, they take extra steps in assisting me to resolve issues as well as even giving an in depth video guide of explanation. Definitely will want to work with them in the future!

Emilie Duquette

Denver, CO

They did an excellent job. They gave me some tips and suggestions to make the game better. I’m very pleased with the job they have done.

Kevin Berkey

New York

Customer Review

MetaMaketing team worked quickly and efficiently, asked good questions, and worked to find solutions to problems independently for the good of the project. Very communicative and prompt with responses.

Jeff Curry

Seattle, WA

Working with MetaMarketing was wonderful. They are very professional in their approach but had a personal touch in working with me. Nothing was ever too hard for them and I feel they went well beyond what they were meant to do.   They are very experienced and have a thorough understanding in PPC and SEO. As a result, they offered advice and made suggestions that would only improve the quality and workings of the website. This was greatly appreciated.  I’d definitely recommend and use MetaMarketing again. Thank you so much!”

Katie Decker

Seattle, WA

MetaMarketing is an awesome  developer and . They are  patient, knowledgeable, reliable and have great ideas. I was overwhelmed by too many choices. They created a few squarespace prototypes for me as we went along, and showed me how to try things myself to further narrow down what looked good to me. Once the look and text was all complete, they wrapped up back end things I had no idea needed doing (picture sizes, analytics configuration, etc), and thereby making it all technically complete as well, in addition to the look and feel. Now on to growing my business with a state-of-the art internet presence! Thank you!.

Mike Brewer

Seattle, WA

Konstantyn and his team have a very broad skill set and quickly grasp what is needed and don’t hesitate to offer valuable advice. He was always responsive and willing to chase any issue thrown his way. Looking forward to working with Konstantyn and his team in the future.

Jason Arens

Portland, OR

MetaMarketing is an amazing developer! I was extremely impressed with the quality of work, great communication, and fast paced completion of the project. They were always open to feedback, adapted to small changes, and offered great ideas to make the finished project even better. I definitely will be using them in my next project!

Pete Arneson

Seattle, WA

MetaMarketing was amazing to work with! They helped us with the design of our new logo, social media icon and our new website, which included adding new pages and working within the constraints of WordPress. They gave us multiple logo options to choose from, responded very quickly to all of our requests and worked hard to make sure I was satisfied with the final result!

Cam Willis

Los-Angeles, CA

Amazing contractor. Speed and quality of work is something else, looking forward to our next visit already. Thank you for your hard work”

Christian Raguse

Los-Angeles, CA

MetaMarketing was very responsive and patient, listening to all my ideas and concerns during our website overhaul and they completed his work much before schedule. All through they were very professional and communicated everything they were doing. I will highly recommend them!

Cole Drexler

Los-Angeles, CA

MetaMarketing was a pleasure to work with. They listened to our design needs, offered their own ideas, and were easy to collaborate with. We are very happy with the final product and would certainly work with them again.

Jaron Stadler

San-Francisco, CA

MetaMarketing is a great developer to work with.. experienced and intelligent, communicates clearly, very precisely and makes great recommendations. Very technical and experienced engineers and problem solvers. Can make process recommendations and is very proficient at understanding all inventory and warehouse processes. I highly recommend them.

Jenn Schwager

Austin, TX

The job was completed as per specification, on time and without any issues. The team communicated effectively and I would recommend their team to anybody that requires a competent trusting team of developers and marketers.

Mike Lagi

Houston, TX

Excellent facebook marketers, very knowledgeable, great communication skills and always responsive. They made the project ahead of schedule and under budget. We’ll work with them again. We have recommended MetaMarketing to all our business partners.

Amil Reddy

New York

Thanks MetaMarketing, it was an absolute pleasure working with you. I am thrilled with the speed and quality of the work. Everything worked perfectly the first time and it was not a simple job with thousands of different postcode ranges and the associated automation.   Looking forward to working with you again very soon!

Kirsty Muir

Santa Fe, NM

They have done a stellar job. Definitely a designer to recommend a pleasure to work with, great communication. Always trying to be helpful, accessible and coming with great recommendations. I’ve been through a few designers, but he’s my go-to guy now if I need something done. Love their work.

Jay Rawe

Denver, CO

They are absolutely amazing given their skills as well as their attitude, they take extra steps in assisting me to resolve issues as well as even giving an in depth video guide of explanation. Definitely will want to work with them in the future!

Emilie Duquette

Denver, CO

They did an excellent job. They gave me some tips and suggestions to make the game better. I’m very pleased with the job they have done.

Kevin Berkey

New York

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